EARNING MY BUSINESS


In several industries with the blur of different options it can be hard to see a difference. That holds quite true in the grocery industry. In my city alone there are giants such as Walmart, Meijer and a version of Kroger. In bigger box stores such as these, speed and cost cutting seem to be the focus. Customer service tends to be an afterthought, if even a thought at all. The Walmart in my neighborhood has me thinking they are doing their best to push people out of their stores with their service. There was one moment I recall where items in a locked cabinet were all facing backwards making it impossible to see what they were. When I brought this to a managers attention her answer was, “It makes it easier for us to do inventory.” In other words, they knew the customers were not able to see the products and that was ok.

Purchasing items such as books, media and other such items has largely switched to an online affair. I must confess to ordering a good deal of stuff off Amazon myself. The advantage here is there is little or no option for bad customer service, the prices are more reasonable and you don’t even have to leave the house. During a Wisconsin winter this can be worth its weight in gold. There is this great book on happiness you can order to make your winter a little brighter as well.

That is why the 2 experiences I am about to share with you stand out so much. The first is one I had at a local grocery store. I had looked for a seasonal surprise at some of the larger grocery stores in town, but they did not have what I was looking for. It was suggested that I try Rupena’s. A small, independent grocery store located not far from my house in West Allis. When I entered the store I was greeted right away and asked how I was doing. After replying that I was living the dream, the conversation continued with some discussion of gratitude and an inquiry as to what I was looking for. I was directed to the section of the store where the product could be found. Sadly, they were sold out by this time of the evening. The lady in that department offered me samples of other products that might interest me. Then, finding some other items in passing I returned to check out with the lady who greeted me. She asked if I found what I was looking for and apologized I had not. She also gave me other suggestions and shared some humor with me.

A few days later, I decided to use a gift card I had received for Barnes and Noble. While there a friendly young lady in a giraffe shirt saw I was looking lost and asked if she could help. I told her the book I was looking for and she looked it up and then lead me to it. On a side note, it happened to be right next to my book on the shelf which felt kind of cool. Then when I went to pay for my books, the lady at the cash register joked with me and her coworkers as the transaction continued. I left happy with my purchased as well as entertained.

In both of these examples I left with something more – a desire to return. Great customer service is something that will never go out of style. From the small grocery store a mere 10 blocks from my house, to the brick and mortar book store, there is opportunity to retain and gain customers. The price point might be a little higher, and it does require leaving the house, but the opportunity to be treated to a little extra humor and good service is priceless.

DOING WHAT YOU LOVE WILL LEAD TO DOING WHO YOU LOVE

“When you are busy doing what you love, you will meet who you love.”

Neil Panosian

I am not sure if it is because I am blessed to have such an amazing relationship that we both work so hard in, because I am a self-improvement author or just because I am around so many people over the years working as a bartender and DJ, but a lot of people share their relationship struggles with me. I am very grateful for the knowledge and insight this provides me.

One of the most common stories I hear is this, “Neil, I keep thinking I found the right person but then it blows up in my face. Oh well, I guess I am going to have to look harder.” My advice? Stop! On a metaphysical level, by looking for something it tells the universe you do not have it. On a more practical level there are far better ways to find a partner that has long term potential. It may not be as quick, but the results are a lot better in the long term.

What is this secret formula? Do you. I am not talking about ways of satisfying your carnal desires until you find a partner, but they way you live your life as a whole. When you focus on doing things you enjoy, and how you enjoy them you set yourself up for the best possible results for meeting someone whom you have a lot in common with. Are you a morning person who enjoys breakfasts? Then combing the bars at 2 a.m. looking for the next partner to share your life with might not be the best option. Are you an active person who loves to cycle outdoors and go for long hikes in the woods? Then the chances are your future partner will not be found at the all-you-can-eat pizza buffet. There are exceptions, however. Oddly enough, I enjoy both of those activities. This is not about ruling out someone completely, but increasing the odds of finding the right person.

Even if you have already found the love of your life, this formula works great for finding friends to add to your life. As adults sometimes it can seem more difficult to make deep bonds with others as we can in childhood. By surrounding yourself in a group of like minded people, you will have a great chance of developing friendships that will add the maximum joy to your life!

Often the urge to have companionship can override our patience in finding the right partner. Do yourself a favor and by holding out for what you deserve and not settling. In the meantime pursue that hobby or passion. Consider researching and joining like-minded groups in your area. Spend time in places you enjoy. Are you a reader? Spend some time in library or book store. Maybe take a book with you to your favorite coffee shop. If you enjoy the outdoors hike on a popular trail a few days a week and see who you meet. It may take a while, but eventually you will find someone who is right for you. As a bonus you will probably end up making some great friends along the way.

CELEBRATE THE OVEN, EVEN WHEN YOU WANT THE MICROWAVE

Success is a funny thing. Earl Nightingale defined success the best I have ever heard it done. He said, “Success is the progressive realization of a worthy ideal.” Meaning if you have a worthwhile goal and are working towards it, by definition you are a success. This is all well and good, especially in the 1950s and 1960s when Earl made that statement. Today’s world is a lot different. We can do everything in a nanosecond and with the push of a button.

This can make focusing on the big picture rather difficult. It can feel discouraging when you are working towards a ‘worthy ideal’ as Mr. Nightingale so wonderfully described, and you do not seem to be getting anywhere. How do you keep going? How do you stay motivated and inspired?

Allow me to use myself as an example. My goal is to become a best-selling author. I would love to get my books in the hands of as many people as I can. In this way, I can share, teach and inspire people to reduce their stress, increase their joy and become the best version of themselves. It is my dream to have a world full of people who can see the beauty in themselves, others and the world around them. To that end, I have done author festivals, started this website, and even started making YouTube videos for all of those who are not that keen on reading. Still, some days it feels as if I hit a plateau and that nothing is working. What do you do then? You celebrate!!!

Celebrate? Yes, make sure you take time to celebrate each and every little success along the way. For example, that is a copy of my book on the shelves of Barnes and Noble. (the bright yellow one) Even though my book is available online there is something special about seeing it on the shelf of a major retailor. It is my hope that people who need this book the most will be drawn to it and it will benefit their lives as they need. Even celebrating your so-called failures will help. Approaching them with a “I’m glad I got that lesson out of the way.” spirit will go a long way to helping you keep your chin up. Remember even a mistake, as awful as it may seem, is one step closer to success.

Success can be like cooking something in the oven. It takes a while, but cones out so delicious. A lot of us would like to throw our success in the microwave and have it come to iss right away. Much like microwave food, the reward for that can be not worth having.

Celebrate each and every day leading up to the achievement of your final goal and you will reach it quicker than you can imagine and you will do so with a smile on your face!