IT IS ABOUT MORE THAN THE MONEY

This is exactly what it was like in my neighborhood yesterday. It also nicely sums up my opinion on snow and winter. We might even want to add a word after ‘this’. The sad part was it was also what they call “Small business Saturday”. You are supposed to support locally owned businesses. It helps support those who support the community by giving them your business. It is about much more than just helping Bob or Betty with their business.

Did you know that roughly 50% of people are employed by small businesses? That means you are helping half of the people and their families by shopping at a local business. Not to mention the heart and soul that small business owners bring to a community that large corporations usually lack.

It was unfortunate that there was a terrible snow storm where I live on this day. We still have many days left before the holidays and I am sure you have one or two people you need to shop for. I encourage you to do so at a small business. You will not only get a far better gift, but your purchase will be an investment in the community. It is a win/win situation. This should not be limited to the holidays. Supporting small businesses should be a yearlong endeavor. Next time you have a purchase to make, consider doing so at a small business.