
The Law of Attraction, or LOA, has become one of those trending and hot button topics. There are books, YouTube videos and even entire channels dedicated to the subject. Since the movie The Secret came out, it has been a popular topic. It is also a very controversial and polarizing topic. Some people treat it like a religion, some people say it is just a bunch of new-age nonsense. Which is it? In my experience there is nothing magical about the law of attraction. It is a science based activity that focuses on using different parts of the brain to serve us. It is far from nonsense, but it also not a magical spell that will cure all of your ills in life. Let us look at exactly what the law of attraction is and how we can put it into use in our life.

I am currently in the market for a new car so this is an example that works really well for me. Have you noticed this? It really comes into play after you buy a new car, or outfit, or any other meaningful purchase. The greater amount of emotion attached to that purchase, the greater this seems to work. You bought a certain make or model of car and now you see that car everywhere. Did everyone else go out and buy the same car to be like you? Simple logic tells us this is not so. Then why does there seem to be more of them on the road? We will get to that answer, and why the word ‘seem’ was in italics, in just a second.
One more quick experiment you can do to show you how this works. It will only take roughly 60 seconds and can radically transform how you see, and can use, the law of attraction. You can do this right now, right where you are reading this. Get still and focused. Maybe take a deep breath or three. Now, pick a color. It doesn’t really matter which one. One of my favorites is blue, so we will use that for our example, but you can use whatever color you desire. You are going to do what I am going to suggest next before reading the following paragraph. If you really want to get the full effect and understanding you will try it out. After you do what I am about to tell you come back at read the following paragraph. Here is what you are going to do. Look around you and see every object that you can find that is blue. It can be any shade of blue. Note what the object is. Do this for roughly 30 seconds. Go ahead and do that now. Look for blue objects.
Now that you are focused back on what we are learning, let me ask you a question. Without looking up, how many red objects can you name that you saw? You are probably saying, “I wasn’t looking for red. I don’t know.” Now look up and notice the red objects. Were they just put there? Of course not. No more than everyone bought the same car as you. What happened was the part of your brain that filters what is and is not important to you determined what you saw. In the case of the car, it brought to your attention a certain item. That is the make or model of car that matches your own. In the case of the blue objects, it blocked out any objects that were not of importance. This could be brown, red or any other color object. This part of the brain is called the reticular activating system. It is the bridge between your senses and awareness. We used visual examples because they are the most poignant. It works the same for any of the other senses as well.
Just like cars and blue objects, the law of attraction works for business opportunities, meeting the ideal lover, or a million other things. If we were to create a list of traits we would enjoy in people and reviewed that list with emotion every day, we would begin to see people with these traits showing up in our life. Perhaps we might start to notice some of our friends and family developing these traits. They really didn’t develop them we just placed an importance on noticing them and our brain followed suit. The tricky bit is that this filter in our brain works the same for positive and negative alike. If we are constantly telling others that we have no luck, or that life is out to get us, our brain will be like, “Wait! Let me show you an example of that!” Before you know it, it will seem that our life is full of negative situations. Of course our filter will be more likely to point them out and draw them to us.
Although the brain can bring things to our awareness through the filter of the reticular activating system, it is us to then take action on those things. If we are focused on noticing business opportunities but don’t act on them when we see them two things will happen. First, the results will not be forth-coming. We need inspired action once we tend to notice the new things. Second, if we continue not to act, the brain will decide this must not be that important after all and stop bringing these to our attention. The law of attraction is real. It is a scientific and conscious use of the mind. It also requires action on our end.





