Being an independent author I found this picture most agreeable as you may imagine. Although the picture is specifically geared toward authors, the same would hold true for other artists such as musicians, magicians, cake designers and any other person in the creative arts trying to bring joy to the world.
By helping those of us who are using our creative talents to add to the world you are giving a gift to a great many people. Obviously, you give a gift to the creator itself. Second, by giving the creation whether it be a book, music, cake or anything else you give a gift to the receiver. More indirectly, you give the gift of hope to all the independent artists that struggle to make a living. When considering gifts for holidays or any other reason, consider an independent artist.
When you do make a purchase, if you enjoyed what you purchased, make sure to spread the word by posting reviews and sharing your purchase.